MAD, Home of Creators

About MAD, Home of Creators

MAD, Home of Creators, is a dynamic center dedicated to inspiring, connecting, and guiding the Brussels fashion and design industry. (mad.brussels)

Key Offerings:

• Business Programs: MAD offers a range of support programs tailored for emerging and established designers, including:

  • MAD Starter: Assisting individuals in launching their fashion or design businesses.
  • MAD Fly: Providing mentorship for companies with 1 to 3 years of experience.
  • MAD Take-Off: Facilitating networking and growth opportunities for young creators.
  • MAD Incubator: A two-year residency program for designers to develop their brands. (mad.brussels)

• Exhibitions and Events: MAD hosts various exhibitions and events that showcase innovative works and foster community engagement. Notable events include:

  • Home Sweet Home: An exhibition reimagining birdhouses through design, featuring over 75 unique creations by renowned designers. (mad.brussels)
  • Modern Craft: A showcase highlighting Brussels artisans who blend traditional weaving techniques with modern innovations. (mad.brussels)

Core Values:

• Sustainability: MAD is committed to promoting sustainable practices within the creative industry, offering workshops and guidance on eco-friendly materials and methods. (mad.brussels)

• Innovation: The center encourages innovative approaches in design and business, supporting projects that challenge conventional boundaries. (mad.brussels)

• Inclusion: MAD values diversity and inclusivity, ensuring that its programs and events are accessible to a wide range of creators and audiences. (mad.brussels)

Unique Aspects:

• Mentorship Programs: MAD's tailored mentorship initiatives provide personalized guidance to designers at various stages of their careers, fostering growth and resilience in the creative sector. (mad.brussels)

• Community Engagement: By organizing events like the MAD Parcours, MAD strengthens connections within the Brussels creative community, promoting collaboration and mutual support. (mad.brussels)

• International Presence: MAD actively participates in international events, such as PAD London and Frieze, to showcase Belgian design talent on a global stage. (mad.brussels)

Through its comprehensive programs and unwavering commitment to the creative community, MAD, Home of Creators, plays a pivotal role in shaping the future of fashion and design in Brussels and beyond.