play.brussels is a sector-based network within hub.brussels, the Brussels Agency for Business Development, dedicated to supporting and strengthening audiovisual companies in the Brussels-Capital Region. It offers five key services to its members: The cluster contributes to sharing knowledge by communicating about innovative and inspiring practices to its members, aiding them in developing their entrepreneurial projects and adapting their business models. It creates a dynamic among all ecosystem stakeholders—including institutional, academic, and business entities—to promote synergies and launch new public or private opportunities. play.brussels supports its members' international development by participating in trade fairs, conferences, B2B events, and facilitating access to networks such as the Network of Economic and Trade Advisors, the Network of National Contact Points, and the Enterprise Europe Network. The cluster promotes its members and enhances their visibility within the Brussels-Capital Region, in Belgium, and internationally. Additionally, play.brussels offers personalized advice, workshops, and events to help develop projects and foster growth in the creative industries, including cinema, broadcasting, video games, and immersive technologies.
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